Review: Call to Action
Call to Action Secret Formulas to Improve Online Results by Bryan Eisenberg & Jeffrey Eisenberg 314 Pages, Hardcover, $17.13 Published May, 2005 I find that when I really like something […]
Monthly Archives: June 2005
Will Personalized Search Change the Face of SEO?
Google rolled out a new version of their Personalized Search and its making waves in the SEO community. Many are predicting doom to the world of SEO or believe that […]
Aging your Website to Perfection
Browsing through my news scrapes this morning I came across a headline titled “Google’s Patent Implications”. I’ve read quite a bit about this already and was about to pass it […]
Reporters, Columns, and Actionable Items
Writing an article on SEO is difficult enough, even for those of us immersed in the industry. I often run across mainstream news articles about SEO that are considerably out […]
How Important Is Content?
Heather Lloyd-Martin has written an excellent article on search engine optimization copywriting. Successful SEO copywriting is more than just word counts and keyphrase densities. It’s about gently blending information, persuasion […]
Marketing Your Web Site the Right Way is a Worthwhile Investment
I admit it, I have a problem. I’m a control freak and I like to do things myself because “I’ll do it right and I just noticed save money at […]
Review: G-Metrics
I recently stumbled across an interesting research tool called; G-Metrics . This is a web based system that allows you to track changes in the number of search results returned […]
Image is Everything
Last night I made a fool of myself. My son was in the finals in his Rookie baseball league. They had to play an undefeated team, if that team won, […]
My Radio Debut
On Friday I gave an interview with Global Talk Radio. I recently was interviewed by an online/print journalist but this was my first for radio broadcast, and I found both […]
Does Marketing Hype Often Leave You Disappointed?
Pre-marketing hype can be a double edged sword and marketers must come to fully understand that if they don’t already.
The Churning of the Rumor Mill
The online community is great. Where else can a rumor get started and quenched within a few hours. Yesterday at 11:49 am Jeff Martin started a thread at Search Engine […]
Buying in Bulk
The more I think about it, the more I see purchasing an SEO campaign as buying in bulk. When you buy in bulk you get a lot more for less. Contracting to a professional SEO (vs. hiring in-house) you get a lot more skills, knowledge, experience, and know how, which is then spread out over a number of different optimization campaigns. Not only that but you get a greater representation of skills […]
Customer Service Horror Story
I just got off the phone with a prospective client… oh, wait, now they ARE a client. They are having problems with their web host providers who have essentially taken […]
Yahoo, Cisco Join Forces Against Spam
Yahoo and Cisco are developing a new solution to fight email spam. The partners have pledged to develop a specification combining their respective cryptographic-based security offerings: Yahoo’s DomainKeys and Internet […]
Must We Thoroughly Analyze Every Site We Link To?
Link spam is pretty common, and for that reason Google and other search engines have had to put in some pretty effective anti link-spam measures. I found a post from […]