Preparing for Life After Google Reader’s Demise
Our trusty old pal Google Reader’s July 1st demise is ever upon us. While many are in mourning, to be honest, I was never really a huge Google Reader fan […]
Monthly Archives: June 2013
Ask the Pit Crew: Why Do Crappy Sites Outrank Me?
In our new Ask the Pit Crew series, members of the Pole Position Marketing pit crew and a guest industry expert answer your web marketing questions from their unique perspectives. […]
Yeah, But… Social Media Can’t Be Tracked
Even as social media matures there are still many misconceptions surrounding it. Take my job for example as a social media marketing strategist. Do you have any idea the kind […]
A Simple Overview of AdWords Enhanced Campaigns
Why the Change? The advancement of internet usability on mobile devices, combined with more people getting their hands on them, has led to rapid growth of mobile search usage. When […]
Yeah, But… We Do Just Fine Without SEO
Not everyone needs SEO. Sorry, Kevin, it had to be said. There are some businesses that are in small, niche industries that get enough local business that SEO will just […]
Yeah, But… My Sister Writes the Content
Unfortunately, website content is often an afterthought. Or, a business website is started with every intention of “improving” the content sometime down the road. Or, you may have graciously accepted […]
Yeah, But… I Don’t Want To Grow My Business
Let me just start by saying that I have a few number of pet peeves. One that really gets under my helmet is when I’m trying to help someone who […]
A Simple Overview of Product Listing Ads
You have an e-commerce site? Are people searching online for the products you have on your site? If you answered yes to both, there is no good reason why you […]