For Your Consideration: EMP Nominated for a SEMMY!
Every year as the entertainment industry gears up for the Oscars, movie studios, directors and producers put out “For Your Consideration” ads in attempt to influence the voters. OK, maybe […]
Why we Love Our Careers in Search Engine Marketing
Being a recent transplant from the advertising industry, I can’t lie and say I don’t miss the glitz and glamour that was part of our daily workload. So I was […]
Loopshot: Reno’s Worst Web Host Provider
Stoney has a relatively hands-off policy regarding what the team blogs about on (EMP). Occasionally he’ll give us some general direction or guidance (Titles, people! It’s all about titles!!!) and […]
Increasing PPC Clients
I am looking forward to 2008 – looking forward to increasing the number of PPC clients we manage. I started with Pole Position Marketing in May 2007 with 5 clients. […]
Selling Pay-Per-Click & Buying Blue Men
I often over hear Stoney on the telephone, describing to a prospective client, exactly what Pay-Per-Click entails. These explanations vary from one call to the next of course, depending on […]
The Anatomy of a 10-Step, 12-Month Link Baiting Campaign
Last February, when Stoney told me of his diabolical plan to become a household name in the SEO community, I scoffed. Here was a guy who has been in SEO […]
Why, SEO?
The purpose of a search engine optimization marketing company is to carefully craft webpages and links in order to “optimize” the chance that their client’s pages will appear in the […]
Vegas Baby! Who's With Me?
Posting this week will be a bit lighter than normal. A little over seven hours from the time of me posting this most of my spectacular Reno SEO team and […]
Top 10 Reasons To Be Thankful
The Pole Position Marketing team would like to wish all our readers a happy Thanksgiving. I hope you enjoy a few days of R and R in the company of […]
SEO Advice – From Someone Who Doesn’t Do SEO To Someone Who Knows Even Less
A friend of mine sent me an email last week, asking about optimization for his personal website. My reply was long winded (which is typical coming from me) and I […]
8 Tips for Finding Exceptional Employees
Audio feed [audio:https://www.polepositionmarketing.com/emp/blog-audio/finding-employees.mp3] Finding good employees can often be difficult, especially in an “employees market”. Currently it seems it’s harder for employers to fill a job than it is for […]
You Won’t Learn A Thing Reading This Post
I love Reno, but we’re not exactly a hub of technological excitement. The tech industry here is growing, but I can’t say we have a substantial pool of SEO-savvy job […]
6 Ways to Get Your Visitors To Contact You From Your Contact Us Page
Along with the About Us page, your Contact Us page is one of the most important and crucial pages on your site to get right. In fact, the Contact Us […]
Do You Pass The Test?
The loudest message I heard at the conference was TESTING, testing, testing. I tried to attend sessions that focused on Ads as much as possible, but found myself in sessions […]
Search Engine Strategies – San Jose – Day 1
I have survived Day 1 of the Search Engine Strategies 2007 conference … albeit on information overload. It isn’t really that there was so much information that it was overwhelming. […]